Growth Hub

The Objectives

  • Generate signups to the Growth Hub launch event
  • Raise awareness of the Growth Hub and its services

The Solution

  • Display advertising across the North East bulletin
  • Content marketing through featured articles
  • Display advertising on the Bdaily homepage
  • Email Marketing targeting a North East audience
  • Event listing on the bulletin and site

The Results

  • Generated business registrations to the launch event (this supported other marketing activity, which resulted in the event reaching full capacity)
  • Generated additional traffic to the Growth Hub website
  • Raised awareness of the Growth Hub and showcased the services on offer

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