Welcome to the first post in our blog series on our core values.
In this series, we will explore what each of our values means to us and how we live them every day.
At Bdaily we are passionate about delivering timely, relevant, and engaging news content. But we are not just a news platform: we are also a marketing partner for our clients who want to reach our audience of regional businesspeople. With Bdaily Marketing we help our clients promote their B2B products, services or events, to our engaged business audience as well as showcase their achievements and stories on our news platform.
In short, we’re committed to being at the centre of the business community, sharing their growth, achievements, and innovation in a digital space, and valuing connection throughout. For us, this means we value human connection and nurture relationships with the people we work with and do business with, being respectful and mindful of our energy and its impact on everyone around us.
But how do we value connection in our working practices? In this blog post, we will explore the significance of valuing connection at Bdaily and what this means for the readers of Bdaily News and clients of Bdaily Marketing.
As a digital-first business, we value connection through our content. We bring together regional and national news across various sectors such as technology, finance, manufacturing and education to an audience of business professionals with Bdaily News. Then, with Bdaily Marketing, we use our expertise in digital marketing, content creation, PR and social media to create effective online campaigns for our clients with reach across many channels to an audience of engaged business readers.
Not only do we champion the successes, growth and innovation in the business community, but we also value connection by building long-term relationships with our clients. Creating key partnerships with our clients puts us in an opportune position to gain a deep understanding of their pain points and advise on how to get the best results for their campaigns. As a result, this brings them back time and time again for direction, support and advice on their next campaigns.
Listening to our client's needs and objectives is also a top priority. Taking the time to understand what our clients want to achieve with their marketing campaigns is pivotal to success. Whether you're looking to increase brand awareness, generate leads or drive traffic have an open conversation to discuss which services and channels will deliver work best for your campaign.
Maintaining this communication throughout is what drives success with Bdaily. We take on an open and flexible approach to client communication, keeping you in the loop every step of the way. Throughout planning, execution and evaluation, we’re open to staying in touch via email, phone, and video call, whatever works best for you.
With that in mind, we also like to celebrate successes, not only through the positive business stories on Bdaily News but also through highlighting client success on Bdaily Marketing. Through case studies and testimonials, we spotlight the process of working with clients and the benefits of connecting with us to achieve their goals.
Connection is a priority in creating successful marketing campaigns that work for both us and our clients. By valuing connection in our working practices with clients, we create lasting partnerships that benefit both parties.Want to hear more about what drives us at Bdaily? Visit our values blog series.