Did you know, 80% of shoppers are influenced by the internet before making a purchase? *
With the festive period fast approaching, many businesses will be preparing some of their most ambitious marketing campaigns of the year, making the most out of the influx of spending across both B2C and B2B audiences as we approach the end of the year.
Are you still struggling to plan your festive marketing? Or are you looking for last-minute add-ons to make your upcoming campaign stand out from the rest? Read our guide to getting your last minute festive marketing sorted
1. Promote your festive-themed offers to email subscribers
Planning a festive offer to help pull in those last-minute sales? You can reach out to your target audience by producing a marketing email. Bdaily for example can connect you with our engaged email subscribe lists across all our regions. This can be a great way to connect and attract brand new clients.
Explore our email marketing options here
2. Pull in last-minute guests to your end-of-year events
Nothing winds up the year like a big event celebrating the past 12 months. Whether you are celebrating your sector, looking to network with new faces or rounding off the year with some key speakers, promoting your event in front of the right audience and help you bring in brand new faces to your festive celebrations Bdaily can help promote your event across our platform! Publish your event on our website, and benefit from sharing it in our Daily Email Newsletter and across our socials. With an active business community in all regions, expect to see a host of brand-new faces joining you to see the year off together.
3. Share your festive adverts
Digital advertising could be key to helping you reach new areas of your online audience base, improve your chances of becoming discovered by brand new users. Did you know Bdaily offers advertising space in our Email News Bulletins every weekday throughout December? This means there is plenty of space and time to get your adverts noticed by our news readers. Stand out amongst the top news stories of your chosen region each morning, bringing festive colours and themes and becoming instantly memorable to our audience through non-stop exposure.
4. Target your audience with a Pop-up hit
The festive season is a great opportunity to promote themed products, services or giveaways. If you're running a one-off campaign, why not consider a website pop up. By appearing instantly to all the visitors of your chosen website, you can instantly boost website traffic and ensure you become a well known name. This unmissable option could be a great way to connect with last-minute clients and drive them directly to your website just in time for the end of the year.
Read more about Bdaily's Sitewide Pop-Ups.
5. Start considering your 2023 marketing plan
Don't forget, amongst the lead-up to the end of the year, that 2023 is just around the corner! Here at Bdaily, we are already starting to book clients for 2023, so now is the time to consider where you want your business marketing to go into the next year. With a range of marketing opportunities to offer you, Bdaily is here to make sure you start 2023 the right way.
Download our current Media Pack today and start planning for 2023 today!
*Source - Bulldog Digital Media, 2022